Ebooks Sales Down and Then Up: Nothing Goes better!
At the beginning of October, the figures began to filter in the American press. Sales of ebooks are on the rise. Information to be taken with tweezers and that contradicts all that the mainstream press has advanced in recent years.
Ebooks sales up in the US in 2017?
HarperCollins, an American publisher (New York) has unveiled the key figures of its business for the last quarter.
First, the company reported that its revenues had increased by 3% compared to the same period last year (3rd quarter of the calendar year).
But, it is especially the share of eBooks that is interesting: with 21% of revenue from the sale of ebooks, it is a sector that is particularly lucrative for the publisher.
HarperCollins also reported that e-book sales increased by 6% this quarter (compared to the same quarter in 2016). A nice increase that should not overshadow the reality.
No more trend without being ridiculed
But, for many people, either the sales figures of ebooks are unstable or they are down. The arguments advanced are numerous and often far removed from reality.
Here are some of them, often supported by serious studies:
Young people prefer paper: and before, no? It was suddenly that the children thought that the paper was more suitable? Do all children have reading lights but do not use them?
The British are tired of screens: so, if they are tired of screens, they do not buy tablets, PCs, smartphones anymore? They are not aware that the reading screens are designed to be easier to read?
Readers are no longer “cool”: it is well known, all young people “cool” in my neighborhood have reading lights … Of course, now that it is out of fashion, people do not read more …
As we see, the arguments put forward to explain this decline in digital sales are easily questionable.
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